Rayden Carlson

Foilio 2025

Foilio 2025

Interfaces designer, Creative Director at Meta (23'—present). Co-founder of Deltaboard, a modular climbing hangboard.

Available for work

Available for work

Available for work

Selected Works

(5)

2020 -2025

FormaOS

Shaped product strategy and visual language for a new medical operating system.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

FormaOS

Shaped product strategy and visual language for a new medical operating system.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

FormaOS

Shaped product strategy and visual language for a new medical operating system.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

Helio Finance

Redesigned the brand and web platform for a fintech startup simplifying cross-border payments.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

Helio Finance

Redesigned the brand and web platform for a fintech startup simplifying cross-border payments.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

Helio Finance

Redesigned the brand and web platform for a fintech startup simplifying cross-border payments.

Photo for my startup prontopay.app
person holding black Android smartphone close-up photography
computer monitor

Luno Bikes

Crafted a bold eCommerce experience for an electric bike brand entering the EU market.

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Work Showcase Image
Work Showcase Image

Luno Bikes

Crafted a bold eCommerce experience for an electric bike brand entering the EU market.

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Work Showcase Image
Work Showcase Image

Luno Bikes

Crafted a bold eCommerce experience for an electric bike brand entering the EU market.

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Work Showcase Image
Work Showcase Image

Vanta AI

Designed marketing site and product dashboard for a real-time AI security tool.

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Work Showcase Image
Work Showcase Image

Vanta AI

Designed marketing site and product dashboard for a real-time AI security tool.

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Work Showcase Image
Work Showcase Image

Vanta AI

Designed marketing site and product dashboard for a real-time AI security tool.

Work Showcase Image
Work Showcase Image
Work Showcase Image

Services

(3)

(01)

Strategy

Clear, focused direction to align vision, define goals, and shape product-market fit.

(01)

Strategy

Clear, focused direction to align vision, define goals, and shape product-market fit.

(01)

Strategy

Clear, focused direction to align vision, define goals, and shape product-market fit.

(02)

Web Design

Modern, intuitive interfaces that elevate your presence and engage your audience.

(02)

Web Design

Modern, intuitive interfaces that elevate your presence and engage your audience.

(02)

Web Design

Modern, intuitive interfaces that elevate your presence and engage your audience.

(03)

UX/UI

Purposeful design systems built for clarity, usability, and real-world impact.

(03)

UX/UI

Purposeful design systems built for clarity, usability, and real-world impact.

(03)

UX/UI

Purposeful design systems built for clarity, usability, and real-world impact.

(04)

Web Design

Illustrations that enrich storytelling and inject personality into the brand.

(04)

Web Design

Illustrations that enrich storytelling and inject personality into the brand.

(04)

Web Design

Illustrations that enrich storytelling and inject personality into the brand.

(05)

Web Development

Framer/Webflow builds optimized for performance, flexibility, and scale.

(05)

Web Development

Framer/Webflow builds optimized for performance, flexibility, and scale.

(05)

Web Development

Framer/Webflow builds optimized for performance, flexibility, and scale.

Client Outcomes

$73M+

Total seed funding raised

$73M+

Total seed funding raised

$73M+

Total seed funding raised

10x

Increased revenue by

10x

Increased revenue by

10x

Increased revenue by

784%

Increased website traffic by

784%

Increased website traffic by

784%

Increased website traffic by

4x

Faster time-to-market

4x

Faster time-to-market

4x

Faster time-to-market

Process

(4)

My process is grounded in clarity, collaboration, and momentum. I start by getting close to the problem — understanding the product, the people behind it, and the users it's built for. Whether it’s a brand, website, or product, I aim to deliver work that moves fast, feels thoughtful, and drives real outcomes.

A large, light blue box with bold blue letters spelling "BYLC" against a clear blue sky.
A large, light blue box with bold blue letters spelling "BYLC" against a clear blue sky.

01

Discover

We start by defining goals, understanding users, and aligning on vision.

01

Discover

We start by defining goals, understanding users, and aligning on vision.

01

Discover

We start by defining goals, understanding users, and aligning on vision.

02

Design

I translate insights into thoughtful design structuring UX and crafting visuals.

02

Design

I translate insights into thoughtful design structuring UX and crafting visuals.

02

Design

I translate insights into thoughtful design structuring UX and crafting visuals.

03

Build & Launch

From prototype to final product, I develop and refine until it’s ready to launch.

03

Build & Launch

From prototype to final product, I develop and refine until it’s ready to launch.

03

Build & Launch

From prototype to final product, I develop and refine until it’s ready to launch.

Testimonials

(6)

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